Demand for natural gut health solutions in Australia is fast-growing; 40% of Australian consumers say gut health is ‘extremely important’ to them and 30% suffer from issues related to gut health. As a result, emerging ingredients like prebiotics are growing in popularity – 53% of consumers in the region are already aware of prebiotics and of these, over half (54%) understand the digestive health support they can offer.
Biotis® GOS creates solutions that support gut health, promotes healthy digestion, intestinal flora balance, and friendly bacteria in the gut. By using Biotis® GOS range, brands can create scientifically proven applications that support gut health and overall well-being to meet the demands of increasingly health-conscious consumers.
The addition of Biotis® GOS range to the TGA’s Permissible Ingredients Determination includes Biotis® GOS-OP High-Purity, which has been designed specifically to enable the formulation of prebiotic supplements. This high-concentration prebiotic is the company’s purest prebiotic with a GOS content of over 90%, meaning that the solution is efficacious in doses as low as 2 grams. With 54% of consumers preferring to consume their gut health supplements in gummy formats. formulators can stand out in this market with trending formats that deliver both proven and sought-after health benefits.
To learn more about Biotis® GOS, contact us today.