UV Protection in Hair Care
Hair and scalp are constantly exposed to UV radiation, pollution and environmental stressors - yet traditional sun care has focused almost exclusively on skin.
With the increased awareness of UV harm to the skin, that’s changing.
Consumers are embracing hair care that prevents harm by shielding and soothing skin and
scalp.
Consumers are embracing hair care that prevents harm by shielding and soothing skin and
scalp.
This growing demand is fueled by:
- The clean beauty movement, emphasizing skinification of hair
- A surge in color-treated hair, driving the need for fade protection
- Scalp sensitivity awareness, linked to sun and oxidative damage
- Travel-ready, leave-in sun care formats for on-the-go defense


